Buyers ask AI first
“Best corporate lawyer in KL”, “which CRM for an SME in Malaysia” — these questions now get answered inside a chat window, often without a single click to a website.
GEO · Generative Engine Optimisation
“Best corporate lawyer in KL”, “which CRM for an SME in Malaysia” — these questions now get answered inside a chat window, often without a single click to a website.
AI answers draw on sources it trusts and understands. Plenty of brands rank on Google yet never get named by ChatGPT or Perplexity.
If an assistant can’t confidently describe you, it recommends whoever it can. That’s lost pipeline you never see in Analytics.
Deliverables
We map 50–300 real buyer prompts across English, Bahasa Malaysia and Chinese where relevant, grouped by intent and funnel stage.
We record which brands ChatGPT, Gemini, Perplexity, Copilot and AI Overviews mention today — and which sources they cite.
Consistent Organization, Service and Person schema, sameAs profiles, Wikidata where eligible, and unambiguous “who / what / where” copy.
Answer-first pages, comparison tables, statistics with sources and clear definitions — the formats LLMs prefer to quote.
Digital PR, Malaysian directories, review platforms, community and listicle placements — the third-party sources AI leans on.
A prompt-level report of mentions, citations, sentiment and accuracy, so you can see movement — not just vanity traffic.
Process
Part of the LAUNCH Method — the same steps for every client, reported every month.
Prompt map + AI share-of-voice audit across five assistants.
Fix how machines understand who you are: schema, profiles, consistent facts.
Ship answer-first pages and data assets targeting the gaps.
Place the brand in the third-party sources AI already trusts.
Re-run the prompt set monthly and double down on what moves.
SEO earns positions in a list of search results. GEO earns mentions and citations inside AI-generated answers. They share foundations — crawlability, authority, helpful content — but GEO adds entity clarity, citation-friendly formatting, off-site mentions and prompt-level measurement.
No honest agency can. AI answers vary by prompt, user and model version. What we do guarantee is the work, the transparency and a prompt-level report showing exactly where you appear and where you don’t.
Assistants with live web retrieval (Perplexity, Copilot, ChatGPT search, AI Overviews) can reflect changes within weeks. Model-memory mentions shift more slowly, typically over several months as new training data is incorporated.
ChatGPT, Google Gemini, Google AI Overviews / AI Mode, Perplexity and Microsoft Copilot by default. Claude and DeepSeek can be added for audiences that use them.
Yes. Most AI assistants retrieve from the web, and pages that are crawlable, fast and authoritative are far more likely to be retrieved and cited. GEO builds on SEO; it doesn’t replace it.
Get a free 10-prompt AI visibility snapshot across ChatGPT, Gemini, Perplexity and Google AI Overviews — plus three fixes you can make this week.